Finella Devitt

If you're buying Iridescence, you're buying me – Finella Devitt – not a loose associate or junior assistant. I started the business in 2001.

What I Did Before

Before Iridescence I worked at Chief Executive and Director level. Previous roles include Chief Executive of the House for an Art Lover, a Centre of Excellence for Art and Design in Glasgow. I took this facility from a standing start to a multi-award-winning creative enterprise achieving a turnover of £1.2m in 4 years with a zero public funding subsidy. The centre continues to thrive today.

I was also Chief Executive of Loch Lomond Shores, a £60m National Park-based development, comprising a number of innovative partnerships with cultural and retail partners.

Further back, I worked in international brand marketing, including a period as Senior Product Manager for Arjo Wiggins’ ‘Conqueror’, a leading European fine paper brand with an annual marketing budget of over £1m.

What Can I Do For You Now?

Choosing the right partner to help grow your business is a bit like hiring a senior board member. So you’ll want to make sure I do more than just talk about results. You’ll want to see how I’ve helped other people too (my client testimonials should help you decide).

My Partners

If you can judge a person by the company they keep, then judge away. I don’t pretend to be an expert in everything but I do have excellent partnerships with like-minded companies, people I know you’ll want to work with. It also means I can create a strong diverse team – bespoke to your job.

My partners include:

Recent partner collaborations include:

featured projects

Who I work with.

Edinburgh Assembly Rooms

Edinburgh Assembly Rooms

Development of a 'mixed economy' growth strategy for The Assembly Rooms, Edinburgh fusing inspired arts programming with innovative retail partnerships. 

project details

client testimonials

What they say….

Finella was thorough and professional throughout the process, and met all the deadlines. 

Katie Tyssen, Arts Development Officer, Wycombe District Council

read more testimonials

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